SmartGurlz™ is a line of friendly self-balancing robots and action dolls that engage and encourage every kid to learn to code. Connected via smartphone or tablet, SmartKidz™ allows girls 6 and up to immerse themselves in Science, Technology, Engineering, and Math (STEM).
Logo Design Description
SmartKidz™ logo design is influenced by the SmartBuddies company logo design with the dear shape, which represents the focus of the company in STEM. Knowing that SmartKidz is a company focused on children and the mission to teach them STEM was very important to design a happy smiley emoji that represents children. Also, the smiley shape displays a shopping bag holder representing that SmartKidz sells characters dolls on self-balancing, programmable scooters to code.